The Branding is in the Details.
While your firm may have stellar employees and an array of awards, the truth is, what you offer in the way of legal services probably does not differ much from what is offered by your competitors. The law, as they say, is the law. What you can do uniquely is bring your own story into the mix, because your firm is more than just the legal services you provide.
Effective Calls to Action
It is your website’s job to immediately connect visitors with the right message, and direct them to take a specific, desired action.
Visual Social Marketing
With all the attention surrounding Google Penguin and the importance of content marketing, it is easy for graphics and pictures to get lost in the hype. But graphics are also necessary.
ASK AN EXPERT
Legal marketing advice with John O. Cunningham.
LAW + TECH
Make sure your email newsletters work on mobile devices.
SEO OBITER DICTA
Big, beautiful and concise.
GET SOCIAL
Social media monitoring tools.
HOW TO
Utilize Rich Snippets.
While your firm may have stellar employees and an array of awards, the truth is, what you offer in the way of legal services probably does not differ much from what is offered by your competitors. The law, as they say, is the law. What you can do uniquely is bring your own story into the mix, because your firm is more than just the legal services you provide.
Effective Calls to Action
It is your website’s job to immediately connect visitors with the right message, and direct them to take a specific, desired action.
Visual Social Marketing
With all the attention surrounding Google Penguin and the importance of content marketing, it is easy for graphics and pictures to get lost in the hype. But graphics are also necessary.
ASK AN EXPERT
Legal marketing advice with John O. Cunningham.
LAW + TECH
Make sure your email newsletters work on mobile devices.
SEO OBITER DICTA
Big, beautiful and concise.
GET SOCIAL
Social media monitoring tools.
HOW TO
Utilize Rich Snippets.
