Doesn’t it feel that the world is coming apart at the seams? Fifty years of market-opening trade deals are under assault. Historic allies are increasingly at odds. Scores of leaders, opposition parties, and presidential candidates are aggressively espousing nationalism and turning inward. What could be the driving force behind this ominous trend? Author Dennis Unkovic believes it is due to the widespread rejection of a universal concept – face.
While well understood in the East, face (i.e., public-focused dignity and reputation backed by frequently changing power dynamics and social expectations) remains a nebulous concept in the West. Understanding face can distinguish you from the pack and is a skill you can easily learn. Unkovic has condensed over three decades of international travel and experience into a concise guide on navigating business and social situations around the world. Covering religion, politics, humor, democracy, money, local customs and more, Unkovic’s insightful anecdotes and practical advice describe the pitfalls of conversation, offering insight into why “how” you express yourself can be more critical than “what” you say. Face explores the cultural mores and expectations of multiple countries, explaining exactly what to do - and what not to do - to avoid offense and build camaraderie in relationships worldwide. Individuals, investors, government officials, political parties, and really anyone who wants to be more effective when interacting with others must read FACE.
Dennis Unkovic currently serves as Chairman of the Board of Meritas®, an international network of law firms comprised of 7,300 lawyers in 235 cities around the world. He is a partner with the law firm of Meyer, Unkovic & Scott LLP, and has traveled to 59 countries over the last 30 years. Unkovic has authored seven books, edited and contributed to five other books, and written over 175 articles appearing in U.S. and international publications.
While well understood in the East, face (i.e., public-focused dignity and reputation backed by frequently changing power dynamics and social expectations) remains a nebulous concept in the West. Understanding face can distinguish you from the pack and is a skill you can easily learn. Unkovic has condensed over three decades of international travel and experience into a concise guide on navigating business and social situations around the world. Covering religion, politics, humor, democracy, money, local customs and more, Unkovic’s insightful anecdotes and practical advice describe the pitfalls of conversation, offering insight into why “how” you express yourself can be more critical than “what” you say. Face explores the cultural mores and expectations of multiple countries, explaining exactly what to do - and what not to do - to avoid offense and build camaraderie in relationships worldwide. Individuals, investors, government officials, political parties, and really anyone who wants to be more effective when interacting with others must read FACE.
Dennis Unkovic currently serves as Chairman of the Board of Meritas®, an international network of law firms comprised of 7,300 lawyers in 235 cities around the world. He is a partner with the law firm of Meyer, Unkovic & Scott LLP, and has traveled to 59 countries over the last 30 years. Unkovic has authored seven books, edited and contributed to five other books, and written over 175 articles appearing in U.S. and international publications.
