“and millions, yea tens of millions, of people will trip over themselves rushing to it. My future's secured. Tra la!" Where do these nutty ideas come from anyway? When you're on the Web to make money, you're in the promotion business. Not just sometimes. Not just when you feel like it. But every single day. Why? Because when you stop promoting your Web site, you sign its death certificate.
In this resource — utterly characteristic, hard-hitting, opinionated, insistent and action-oriented like everything I write — these major problems, and many others, are systematically dealt with so that you can turn the Web into a continuing source of both immediate and long-term profit.
Read that paragraph again. This book isn't about the beauties of the Web... or how much fun you can have on the Web... or the delights of having worldwide penpals... or how easy it is to find some piece of recherche information. No way! THIS BOOK IS ABOUT MAKING MONEY ON THE WORLD WIDE WEB FOR YOU AND YOUR BUSINESS. If this is the mission you want to accomplish, get into the cockpit with me. We're about to take off.
In this resource — utterly characteristic, hard-hitting, opinionated, insistent and action-oriented like everything I write — these major problems, and many others, are systematically dealt with so that you can turn the Web into a continuing source of both immediate and long-term profit.
Read that paragraph again. This book isn't about the beauties of the Web... or how much fun you can have on the Web... or the delights of having worldwide penpals... or how easy it is to find some piece of recherche information. No way! THIS BOOK IS ABOUT MAKING MONEY ON THE WORLD WIDE WEB FOR YOU AND YOUR BUSINESS. If this is the mission you want to accomplish, get into the cockpit with me. We're about to take off.
