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    To Publish or to Self-Publish My Textbook: Notes From a Textbook Author

    By Galit Shmueli

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    Intended for textbook authors debating which path to embark on, To Publish or to Self-Publish My Textbook: Notes From a Textbook Author gives a glimpse into the expectations, challenges, rewards, and surprises that an author experiences when publishing and/or self-publishing a textbook. Prof. Galit Shmueli's textbooks -- both published and self-published -- have sold 1000s of copies.

    In this short guide, Prof. Shmueli shares her knowledge and views on issues related to each of the publishing paths, based on her personal authoring experience of two published and four self-published textbooks. Topics covered range from book design, marketing, internationalization and distribution to author rights, responsibilities, and rewards.
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