Lynda and her husband Chris owned a small chain of community pharmacies based in the North West for 20 years.
On the introduction of the pharmacy contract 2005, they realised that many independent Pharmacist's would struggle with the extra paperwork they would now have to complete.
They felt that they could make use of Chris's computer skills and Lynda's writing skills to fill this gap and become a virtual head office for these contractors. So they started their present company, since then they have helped thousands of contractors reduce their paperwork and increase their profits.
As time has gone by, it has become obvious that the vast majority of contractors, as well as many other small business owners, don't understand that marketing is the life blood of any business. Hence this book has been created to act as a guide on how to market your pharmacy business.
On the introduction of the pharmacy contract 2005, they realised that many independent Pharmacist's would struggle with the extra paperwork they would now have to complete.
They felt that they could make use of Chris's computer skills and Lynda's writing skills to fill this gap and become a virtual head office for these contractors. So they started their present company, since then they have helped thousands of contractors reduce their paperwork and increase their profits.
As time has gone by, it has become obvious that the vast majority of contractors, as well as many other small business owners, don't understand that marketing is the life blood of any business. Hence this book has been created to act as a guide on how to market your pharmacy business.
