The Investor Relations Guidebook: Second Edition
By Steven Bragg
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The Investor Relations Guidebook covers every aspect of the investor relations function. It delves into the construction of a value proposition for a business and how to communicate it to investors, as well as how to conduct an earnings call and provide guidance. The book also describes the players in the investment community, the types of SEC filings, how to organize an annual shareholder meeting, the mechanics of road shows, and the steps involved in an initial public offering.
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