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    The Big Picture: Taking Your Photography to the Next Level

    By Eric Zachary Ryder

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    About

    Do you want to exhibit or sell your photography in galleries and gift shops, but don't know where to start...?


    Present your photos in a way that is appealing to the buyer, yet cost effective for you.

    This book is a practical guide for the advanced-amateur photographer seeking to professionally present themselves and their work, whether it be for exhibition in an art gallery, setting up an online photography gallery, or simply for the living room wall.

    You will learn the best materials to buy and where to get them; a step-by-step pictorial on how to mount and frame a print like a professional; how to "set up shop" with an online portfolio, business card design, and other marketing material; how to approach a gallery or other venue with your work; and much more!

    You've built up a nice little portfolio - what's next?


    This guide will answer these questions on how to exhibit art:

    * How do you mount, mat, and frame your work for sale and/or exhibition?
    * What kind of documentation do you need when selling fine art?
    * Where can you realistically sell your work?
    * What sizes should you start with?
    * What can you do yourself and what should you pay someone else to do?
    * How can you save money on materials?
    * How do you market your work?

    And much more...


    Editorial Reviews


    "... few guides have been published about how to mat, mount, and frame inkjet prints for display in an exhibition or gallery. Many of the mounting, framing, and marketing tips featured in the book will be well-known to photography pros who have been selling their work for a long time.


    ~ Eileen Fritsch, LexJet.com


    … I found this book to be no-nonsense and easy to understand. There's a ton of information packed in here. Things I would have never considered when trying to get into the "business" of selling my photography...


    ~ Great OutPut (blog): News, ideas, and resources for photographers


    Get Started!


    The author spent thousands of dollars getting started selling his work in a few venues. Unfortunately, most of that amount was wasted because at the time he didn't understand the business. He invested in the wrong frames, mats, glass, etc. Like Murphy's Law, everything that could go wrong, did - in spite of his research. To his frustration, he was unable to find the answers to some fairly basic questions, and made rookie mistakes: buying poor quality materials, and paying someone to do the work he could have done himself, (if he'd only known how). He wrote this book to chronicle his experience for others who'd like to get their images out into the marketplace, generating income. It will quickly and easily pay for itself - and if, for any reason, you are not satisfied, he'll refund your money, no questions asked.


    About the Author

    A photographer and consultant by trade, Eric has been in many well-regarded galleries in Northern California. He's been down this road before, and shares his knowledge of what it takes to sell your favorite images. The best online options, to the most effective business cards, to examples of a Press Release and other important documentation. The information is presented in a direct, easy to read manner, making this book a standout for books of this type.


    Scroll up, click the Buy button & start making it happen today!
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