Are you a brand? If you're reading this, you probably are. Whether you're a business owner, a job seeker, a freelancer, a writer, or a rockstar, you're a brand. And you have a brand.
Your brand is the way people talk about you. It's the perception people have of you. It's what they say to your face, and what they say behind your back. The only question is - are you joining the conversation and helping to shape what they say about you, or are you burying your head in the sand and hoping it all works out in the end?
People will talk about your brand. People are talking about your brand. And where do people do much of their talking today? On social media. Cue the 10 Commandments for Building a Brand on Twitter.
This book is for you if:
* You or your business have invested time (and perhaps money) into setting up a Twitter account, but aren't really sure how to use to build your brand and drive sales
* You're curious about Twitter, and want to know more about how it works. For you, this book will provide a tour guide through Twitter from a marketer's perspective.
* You enjoy using Twitter to build up a network of friends, but want to know how to use it to start making money.
* You understand how to use Twitter for marketing, and want to check you've got all bases covered.
So come on, read this book and join the conversation about your brand on Twitter today!
Your brand is the way people talk about you. It's the perception people have of you. It's what they say to your face, and what they say behind your back. The only question is - are you joining the conversation and helping to shape what they say about you, or are you burying your head in the sand and hoping it all works out in the end?
People will talk about your brand. People are talking about your brand. And where do people do much of their talking today? On social media. Cue the 10 Commandments for Building a Brand on Twitter.
This book is for you if:
* You or your business have invested time (and perhaps money) into setting up a Twitter account, but aren't really sure how to use to build your brand and drive sales
* You're curious about Twitter, and want to know more about how it works. For you, this book will provide a tour guide through Twitter from a marketer's perspective.
* You enjoy using Twitter to build up a network of friends, but want to know how to use it to start making money.
* You understand how to use Twitter for marketing, and want to check you've got all bases covered.
So come on, read this book and join the conversation about your brand on Twitter today!
