Sales Compensation: A theoretical and practical methodology for designing and implementing Sales Incentive Plans for the Sales Force

Sales Compensation is a systematic method for designing sales incentive plans suitable for any level of expertise. This book offers complete, precise and empirical qualities, structure and possible outcomes in relation to Designing Sales Compensation Plans, adapted to specific needs and characteristics of the business, market and sales force requirements. Starting with aligning Sales strategies and Incentive plan and ending with the implementation of the plan, the writer guides you throughout the design of a healthy and well balanced compensation plan to achieve the best benefits both for the sales force and the business results. Sales Compensation is the product of López’ 25-year- experience in this field