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    Real Estate Prospecting: Building Your Farm

    By Dave Reaves

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    A long time ago real estate agents made their living going from house to house and offering to help people sell their home. Farming is very old school, but when done consistently, it yields amazing results. Plant good seed, in the right community and in 6 months you could see your sign on every other block. That doesn’t mean it’s easy. Successful farming requires hard work and tenacity.

    Farming is one of the oldest, proven methods of building a successful and lasting real estate career. Million dollar agents owe their fortunes to the real estate farms they built up. Real estate farming takes time and hard work, but eventually the benefits will far outweigh the effort. If you’re serious about making real estate a lasting lucrative career, than you need to look at the benefits of farming.

    This book introduces you to the ideas and concepts of real estate farming. It covers the traditional methods, how to farm apartment complexes for buyers and in chapters 5 and 6 it covers farming on the Internet and how the new social media can be used to enhance your farming.
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