"Plan B: Separate Yourself from the Herd" by Gene King is a first-of-its-kind, contemporary, no-nonsense guide to professional advancement.
With invaluable advice on how to achieve market separation and secure employment with the top companies in your industry, author Gene King imparts the wisdom and hands-on experience responsible for the celebrated achievements that underscore this book and inspired its creation.
Ideal for viewing on the iPad (1st and 2nd generation), "Plan B: Separate Yourself from the Herd" features exclusive video interview segments with the author for a personal touch and added insight into Gene King's "Plan B."
EXCERPT FROM FORWARD
"Plan B? What happened to Plan A? Plan A must not be working for you. Gene King can tell you why. Plan A is the “tried and true.” And it’s just as predictable and boring as that cliché.
With “Plan B: Separate Yourself from the Herd,” Gene King takes you through his own experiences with Plan A. He was on that path to unemployment himself in 2008, just when the economy was beginning to produce more jobless benefits than payroll checks. Gene suddenly found himself competing for a single position with dozens of the most qualified managers in the field.
Adhering to Plan A, his professionally written resume in hand, he put on his new suit and tie and set out for human relations offices in some of the companies still advertising openings. But Gene got the same results so many thousands of unemployed executives and managers have been experiencing since the recession: the indifferently written rejection letter… if there was, indeed, even a reply.
So Gene came up with his own Plan B. It was not to just get to the front of the line at the HR office. His Plan B was to be sitting across the desk from the chief executive who could make the difference. But how to do that?
This book is about the creative approach he used so successfully to come up with a strategy that worked profitably for him."
- Luke Choate, a retired TV news anchor and news director named to the Indiana Associated Press Hall of Fame in 2006.
READ MORE IN THIS EBOOK!
With invaluable advice on how to achieve market separation and secure employment with the top companies in your industry, author Gene King imparts the wisdom and hands-on experience responsible for the celebrated achievements that underscore this book and inspired its creation.
Ideal for viewing on the iPad (1st and 2nd generation), "Plan B: Separate Yourself from the Herd" features exclusive video interview segments with the author for a personal touch and added insight into Gene King's "Plan B."
EXCERPT FROM FORWARD
"Plan B? What happened to Plan A? Plan A must not be working for you. Gene King can tell you why. Plan A is the “tried and true.” And it’s just as predictable and boring as that cliché.
With “Plan B: Separate Yourself from the Herd,” Gene King takes you through his own experiences with Plan A. He was on that path to unemployment himself in 2008, just when the economy was beginning to produce more jobless benefits than payroll checks. Gene suddenly found himself competing for a single position with dozens of the most qualified managers in the field.
Adhering to Plan A, his professionally written resume in hand, he put on his new suit and tie and set out for human relations offices in some of the companies still advertising openings. But Gene got the same results so many thousands of unemployed executives and managers have been experiencing since the recession: the indifferently written rejection letter… if there was, indeed, even a reply.
So Gene came up with his own Plan B. It was not to just get to the front of the line at the HR office. His Plan B was to be sitting across the desk from the chief executive who could make the difference. But how to do that?
This book is about the creative approach he used so successfully to come up with a strategy that worked profitably for him."
- Luke Choate, a retired TV news anchor and news director named to the Indiana Associated Press Hall of Fame in 2006.
READ MORE IN THIS EBOOK!
