Lifestyle Brands: A Guide to Aspirational Marketing
By S. Saviolo
What do you think about this eBook?
About
What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. This gives a complete analysis of Lifestyle Brands, that inspire, guide and motivate beyond product benefits alone.
Download eBook
Link updated in 2017
Maybe you will be redirected to source's website