It's every online business owner's mission to rank highly for as many search terms as possible. Part of ranking well in 2013 and beyond is going to include leveraging Google Plus to their advantage. Setting up Google Authorship markup will help spread your author profile to more people, and will garner more clicks with it's optimized look.
If you have a WordPress-driven website, this book will give you step-by-step directions on how to get Google Authorship set up - including screen shots to make it even easier.
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