"The world of work is an imperfect one.
Good Business: Ethics at Work addresses the ethical issues that
we all face in our working lives and invites us to examine our
personal conduct in business.
The advices and queries offered are not rules or requirements;
rather they represent ideas to aspire to and standards of
excellence to guide us.
Living up to these standards is not always the easiest course, but
they have a practical as well as an ethical benefit. Businesses
known for their ethical conduct enjoy benefits from a good
reputation, customer loyalty and a more committed workforce.
We invite you to use these advices and queries as a challenge
and an inspiration in your work.
"