If you want to have a thriving business then you're going to need customers and marketing is the best way to promote your offers, share content and gain a following. So why are so many entrepreneurs terrible at it? If you're tired of businesses that haunt your email obsessively, make terribly erroneous assumptions and act like teenagers on a power trip then this book is your guide. Learn how to create marketing that supports your goals while avoiding the pitfalls of asinine assumptions, mob boss marketing and just plain bad customer service. Find out in chapter 1 why my grocer thinks I have scurvy and along the way receive our bonus systems, challenges and resources to strengthen your business.
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