Dear Pepsi-Cola.: Another Customer Relations Nightmare

The long and eagerly awaited follow-up to the best-selling Dear Coca-Cola. Once again Terry Ravenscroft casts his line into the murky waters inhabited by food and drink companies to see which amongst them will bite on the bait of his opening letter. Victims this time include Starbucks, Nestlé, Subway, Heinz, Green Giant, and many, many more. All of whom no doubt wish they’d never heard of him.