The primary goal of this book is to help insure that one sentence never comes out of your mouth, after you have purchased a Real Estate Contact Manager or CRM. That sentence begins with:
“I wish I had known…”
Far and away the biggest issue I see facing the majority of agents who are just beginning to search for a CRM is a very simple and universal one. You do not know what you do not know.
I hope to minimize that problem here. This book covers every facet I could think of concerning the many considerations there are when it comes to deciding which solution to choose. It includes evaluating your aptitude, your needs, and your goals. It includes an explanation of a significant percentage of the features that are available in Real Estate specific Contact Managers and CRMs, so that you know from which you have to choose. It talks about costs; Mac versus PC; when to buy one; why to buy one, backing up; exporting and importing databases; creating your own database; or going with an Outlook add-on; how to use one once you get it; the history of them, Web based versus Desktop; and much more.
Preview the book at http://garydavidhall.com/downloads/CMPreview.pdf
“I wish I had known…”
Far and away the biggest issue I see facing the majority of agents who are just beginning to search for a CRM is a very simple and universal one. You do not know what you do not know.
I hope to minimize that problem here. This book covers every facet I could think of concerning the many considerations there are when it comes to deciding which solution to choose. It includes evaluating your aptitude, your needs, and your goals. It includes an explanation of a significant percentage of the features that are available in Real Estate specific Contact Managers and CRMs, so that you know from which you have to choose. It talks about costs; Mac versus PC; when to buy one; why to buy one, backing up; exporting and importing databases; creating your own database; or going with an Outlook add-on; how to use one once you get it; the history of them, Web based versus Desktop; and much more.
Preview the book at http://garydavidhall.com/downloads/CMPreview.pdf
