When you think back to a memorable event, what do you remember most? Maybe the people who were with you; maybe the exceptional weather you enjoyed. Or, it was the smell of the salty sea air or the woodsy smell of the slow-burning fire. Whatever your most cherished recollections involve, we bet that one of the things you remember most is a particular, pleasing scent.
Studies have shown that scent is directly linked to one’s memory and that it has an almost immediate effect on one’s mood. Latest research also shows that success is also related to parts of brain responsible for activity and productivity, which can be triggered by certain smells.
Many people have clued into this over the years and companies have begun to capitalize on this discovery. Across the country, scented candles, bowls of potpourri, fresh flowers, and incense are strategically placed around stores, salons, hotels, and other public spaces. The idea is really very simple: good smells make us feel good.
Global fragrance market value increased from 24.5 percent in 2010 to 1.64 billion units in 2015. Female fragrances will continue to dominate the market with 63.8 percent total value. Male and unisex fragrances each accounted for 31.5 percent and 4.7 percent. Europe accounted for 45.1 percent of global market value.
Good things is, you don’t need a degree in chemistry to become a successful fragrance maker. What you need is industry knowledge and trade resources and information, not how to mix fragrances and create scents. You can literally order a particular “scent” formula from a lab and have it manufactured for the mass.
This book will show you how you can take a “shortcut,” order a formula, and reproduce the scent for mass production. There are lists of labs, manufacturers, packagers, and other supporting businesses that would help you in making it a reality.
In this book, you will learn about:
Introduction to Fragrance Industry and Trends
History of Perfumes and Fragrance Making
Science and Art of Fragrances
Science of Aromachology
Techniques in Fragrance Making
Trend: The Rise of Pheromones
Breaking Into the Fragrance Industry
Training to Be A Perfumer
Starting and Outsourcing Your Fragrance Business
Industry Resources (Labs and Manufacturers)
Trade Shows
Trade Associations
Success Profiles
Studies have shown that scent is directly linked to one’s memory and that it has an almost immediate effect on one’s mood. Latest research also shows that success is also related to parts of brain responsible for activity and productivity, which can be triggered by certain smells.
Many people have clued into this over the years and companies have begun to capitalize on this discovery. Across the country, scented candles, bowls of potpourri, fresh flowers, and incense are strategically placed around stores, salons, hotels, and other public spaces. The idea is really very simple: good smells make us feel good.
Global fragrance market value increased from 24.5 percent in 2010 to 1.64 billion units in 2015. Female fragrances will continue to dominate the market with 63.8 percent total value. Male and unisex fragrances each accounted for 31.5 percent and 4.7 percent. Europe accounted for 45.1 percent of global market value.
Good things is, you don’t need a degree in chemistry to become a successful fragrance maker. What you need is industry knowledge and trade resources and information, not how to mix fragrances and create scents. You can literally order a particular “scent” formula from a lab and have it manufactured for the mass.
This book will show you how you can take a “shortcut,” order a formula, and reproduce the scent for mass production. There are lists of labs, manufacturers, packagers, and other supporting businesses that would help you in making it a reality.
In this book, you will learn about:
Introduction to Fragrance Industry and Trends
History of Perfumes and Fragrance Making
Science and Art of Fragrances
Science of Aromachology
Techniques in Fragrance Making
Trend: The Rise of Pheromones
Breaking Into the Fragrance Industry
Training to Be A Perfumer
Starting and Outsourcing Your Fragrance Business
Industry Resources (Labs and Manufacturers)
Trade Shows
Trade Associations
Success Profiles
