27 Strategies to Boost Your Client-Attraction Factor
Become a Client Magnet is a quick, interesting, and sometimes humorous read for anyone who practices a profession, owns a service business, or sells a service. It provides simple yet timely and important lessons about getting and keeping good clients in any economic climate or competitive environment.
The lessons are easy to implement, generally don’t cost anything, and will have an immediate and powerful impact on your practice or business.
Much in this book is counter-intuitive; all our aversions to what we assume selling must be—aggressive “cold calling” and “closing techniques”—are set to rest
This book is written especially for "professionals" who want to learn to market themselves in ways that make them feel dignified and professional
The book has a serious message yet is light-hearted with humor.
“Sandy’s background as an attorney shows through in his sensitivity to the issue of selling under the radar. There are no crass or overt “selling” techniques that professionals understandably recoil from. His short segments on creative listening and attraction-versus-promotion allow his readers to become master sales and marketing practitioners without any pushy components or hucksterism. This compact, impactful book is the perfect antidote to an economy that has forgotten how to sell — I urge EVERYONE who wants to EARN their way out of debt to get a copy now!” ~ Steve Chandler
Author of Fearless
Become a Client Magnet is a quick, interesting, and sometimes humorous read for anyone who practices a profession, owns a service business, or sells a service. It provides simple yet timely and important lessons about getting and keeping good clients in any economic climate or competitive environment.
The lessons are easy to implement, generally don’t cost anything, and will have an immediate and powerful impact on your practice or business.
Much in this book is counter-intuitive; all our aversions to what we assume selling must be—aggressive “cold calling” and “closing techniques”—are set to rest
This book is written especially for "professionals" who want to learn to market themselves in ways that make them feel dignified and professional
The book has a serious message yet is light-hearted with humor.
“Sandy’s background as an attorney shows through in his sensitivity to the issue of selling under the radar. There are no crass or overt “selling” techniques that professionals understandably recoil from. His short segments on creative listening and attraction-versus-promotion allow his readers to become master sales and marketing practitioners without any pushy components or hucksterism. This compact, impactful book is the perfect antidote to an economy that has forgotten how to sell — I urge EVERYONE who wants to EARN their way out of debt to get a copy now!” ~ Steve Chandler
Author of Fearless
