"A Word on Radio" is an academic look at the latest trends and methodologies created by both Chris Jordan and other leading contributors in the radio industry. "A Word on Radio" started as a culmination of my years in the industry, coupled with my passion for teaching the next generation in radio broadcasting. Besides working on all platforms within our medium, I held roles in presenting, production, sound engineering, voice over talent, talent management, and now consulting. It was time to contribute to the industry in a different way, and so "A Word on Radio" was created.
The book includes a testimony to the following areas:
- Basics of Radio Broadcasting
- Building your On-Air Personality
- News and Sports Broadcasting
- Content and Sound Production/Show Development
- Radio Intelligence
Academically, the content is sound and has been used in training students at tertiary level through South Africa and applicable to all students of radio worldwide. Tried and tested, the information, methods and assessment exercises included are effective in taking anyone with no knowledge of the industry, to someone with a strong, sound foundation to begin your career.
The knowledge can be applied to broadcasters who either would like to work in
Commercial, community, online, retail or podcast broadcasting.
Who should read this?
- Startup learners (anyone with a passion for the industry with no previous knowledge or experience)
- Active broadcasters (both novice and intermediate)
- Tertiary learners specializing in fields of radio, media studies, journalism, sound engineering, and communications (the academic material is aligned to unit standards and qualification requirements at an NQF Level 6)
- Radio aficionados (the new methodologies and perspectives do help with refreshing your approach to doing what you love)
One of my main objectives was to include my own "tried-and-tested" methodologies and constructs that assist and structure new approaches to making good radio across the globe. These include methodologies like C.A.S, S.P.I.N., A.I.R. and P.L.A.N.
The book includes a testimony to the following areas:
- Basics of Radio Broadcasting
- Building your On-Air Personality
- News and Sports Broadcasting
- Content and Sound Production/Show Development
- Radio Intelligence
Academically, the content is sound and has been used in training students at tertiary level through South Africa and applicable to all students of radio worldwide. Tried and tested, the information, methods and assessment exercises included are effective in taking anyone with no knowledge of the industry, to someone with a strong, sound foundation to begin your career.
The knowledge can be applied to broadcasters who either would like to work in
Commercial, community, online, retail or podcast broadcasting.
Who should read this?
- Startup learners (anyone with a passion for the industry with no previous knowledge or experience)
- Active broadcasters (both novice and intermediate)
- Tertiary learners specializing in fields of radio, media studies, journalism, sound engineering, and communications (the academic material is aligned to unit standards and qualification requirements at an NQF Level 6)
- Radio aficionados (the new methodologies and perspectives do help with refreshing your approach to doing what you love)
One of my main objectives was to include my own "tried-and-tested" methodologies and constructs that assist and structure new approaches to making good radio across the globe. These include methodologies like C.A.S, S.P.I.N., A.I.R. and P.L.A.N.
