A framework for health innovation in primary care

Unique features
•Innovation focus
•Illustrations
•Physician, designer and investor input

In this book, expert primary care practitioners, designers, investors and academic staff outline the key areas for innovation in the sector of general practice.We offer advice on engaging with busy, research-shy practitioners and outline approaches to understanding the needs of end users, offer funding advice and highlight the approaches taken by designers that make it more likely an innovation will be appealing to the end user.