Does your ecommerce site appeal to the caveman brain, or are you missing the mark?
It may look like your online customers are buying with their laptop or smartphone, but don't be fooled. The real hardware they're shopping with is not their device, but rather their brain. Specifically, their caveman brain.
Award-winner researcher and entrepreneur Jennie Wong, Ph.D. has distilled decades of relevant findings in cognition and decision science into actionable screen-shot examples from real ecommerce sites.
Learn:
It may look like your online customers are buying with their laptop or smartphone, but don't be fooled. The real hardware they're shopping with is not their device, but rather their brain. Specifically, their caveman brain.
Award-winner researcher and entrepreneur Jennie Wong, Ph.D. has distilled decades of relevant findings in cognition and decision science into actionable screen-shot examples from real ecommerce sites.
Learn:
- How to use micro-commitments to drive sales
- The hidden reason behind low conversion rates
- The right and wrong ways to use reverse psychology for online selling
