I am so pleased that you have picked this book to help you on your exciting business journey. Running a business is a mix of emotions, highs and lows, hard work, commitment, its draining and intense, but it is also the most exciting, freeing, liberating and exhilarating activity and adventure you can ever embark on.
Working for yourself, being your own boss, it doesn't get any better than that. This book (and others in the series) have been written to accompany you on your journey and contain solid, tried and tested ideas, activities and tasks, that you can follow right away to make your business a success.
I present examples that I have used in my own businesses to illustrate methods that work. Methods that get your business moving in the right direction in order to get you more customers and make you more money.
But why take my word for it? My business, Mr Buns Bakery, was started in my home from nothing. I had £1000 in the bank and used this money to grow and grow until after 5 years of trading I had sold over £1,000,000 (yes one million!) of cake and grown our Facebook page to over 10,000 likes! In one month alone we sold 30,000 cupcakes from one shop and with only a small team. My favourite achievement is that if you stack every cake made during this 5 year period on top of each other it would reach into space. Thats over 62 miles! I am not saying this to impress you (well maybe just a little bit), but I am saying this to impress upon you that by following this book you can do this too. It doesn’t matter what product or service you sell, the marketing methods here apply to all sectors and areas of business. Some will work better in one sector than others and some maybe won’t work at all, but there will be ideas in this book that can literally transform your business.
Now please do not think these will be quick, get rich quick style methods and ideas. This book is real. This book is based on my real businesses. You need to commit to hard work, requiring you to be consistent, dedicated and proactive for it to work. The ideas have to be implemented and kept on top of. Like a plant, the idea is a seed that you plant in the soil. You then need to water it, feed it and tend to it for it to bloom fully. Leave it for a short while and it will wither and die, but if you keep to it, keep it fed and watered, trim off anything that doesn’t work, then you will have a stunning conclusion to all of your hard work and attention.
If you can commit to all of this (which I know you can) and the methods and ideas in this book, then you will see immense, positive results and your business will grow and grow.
Million Pound Idea
I have heard it said that you can get a million pound idea from reading a book. This book has 55 ideas for you to use in your business. They may not all be one million pound ideas, but they are tried and tested methods to market your business and sell more of your product or service. Every one of the 55 ideas in this book have been personally implemented by me in my businesses. They have been used many times and they really work. Now imagine if just one of these ideas could make you just an extra 10% sales in the next year? That will easily be worth the small price you paid for this book! But what if one idea creates a snowball effect in your business that leads you to your own first million in sales? Thats what happened with me. I sold over one million pounds worth of cakes using all the ideas here in this book. If it worked for me, then it can work for you too!
Working for yourself, being your own boss, it doesn't get any better than that. This book (and others in the series) have been written to accompany you on your journey and contain solid, tried and tested ideas, activities and tasks, that you can follow right away to make your business a success.
I present examples that I have used in my own businesses to illustrate methods that work. Methods that get your business moving in the right direction in order to get you more customers and make you more money.
But why take my word for it? My business, Mr Buns Bakery, was started in my home from nothing. I had £1000 in the bank and used this money to grow and grow until after 5 years of trading I had sold over £1,000,000 (yes one million!) of cake and grown our Facebook page to over 10,000 likes! In one month alone we sold 30,000 cupcakes from one shop and with only a small team. My favourite achievement is that if you stack every cake made during this 5 year period on top of each other it would reach into space. Thats over 62 miles! I am not saying this to impress you (well maybe just a little bit), but I am saying this to impress upon you that by following this book you can do this too. It doesn’t matter what product or service you sell, the marketing methods here apply to all sectors and areas of business. Some will work better in one sector than others and some maybe won’t work at all, but there will be ideas in this book that can literally transform your business.
Now please do not think these will be quick, get rich quick style methods and ideas. This book is real. This book is based on my real businesses. You need to commit to hard work, requiring you to be consistent, dedicated and proactive for it to work. The ideas have to be implemented and kept on top of. Like a plant, the idea is a seed that you plant in the soil. You then need to water it, feed it and tend to it for it to bloom fully. Leave it for a short while and it will wither and die, but if you keep to it, keep it fed and watered, trim off anything that doesn’t work, then you will have a stunning conclusion to all of your hard work and attention.
If you can commit to all of this (which I know you can) and the methods and ideas in this book, then you will see immense, positive results and your business will grow and grow.
Million Pound Idea
I have heard it said that you can get a million pound idea from reading a book. This book has 55 ideas for you to use in your business. They may not all be one million pound ideas, but they are tried and tested methods to market your business and sell more of your product or service. Every one of the 55 ideas in this book have been personally implemented by me in my businesses. They have been used many times and they really work. Now imagine if just one of these ideas could make you just an extra 10% sales in the next year? That will easily be worth the small price you paid for this book! But what if one idea creates a snowball effect in your business that leads you to your own first million in sales? Thats what happened with me. I sold over one million pounds worth of cakes using all the ideas here in this book. If it worked for me, then it can work for you too!
