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    Sams Teach Yourself Google Analytics in 10 Minutes (Sams Teach Yourself — Minutes)

    By Michael Miller

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    Sams Teach Yourself Google Analytics™ in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google Analytics to accurately measure your website’s performance–and improve it!

     

    10 minutes is all you need to learn how to…

    • Quickly create a Google Analytics account and add Google Analytics to your site
    • Define goals and measure how well your site is achieving them
    • Track visitors from search engines, pay-per-click advertising, email, and other sources
    • Discover the pages your visitors view, how long they stay, and where they exit
    • Monitor specific user actions, such as playing embedded video, selecting Flash menu items, or downloading files
    • Identify your best and worst content, and fix poorly performing pages
    • Improve your site by tracking error pages and broken links
    • Measure AdWords traffic, position, and e-commerce performance
    • Manage Google Analytics through the Dashboard
    • Customize Google Analytics to work more effectively with your site
    • Capture more accurate information by filtering out internal traffic
    • Choose the right reports and data, understand them, and act on what you learn
    Download eBook Link updated in 2017
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