How can my research clinic be better at patient recruitment? This question and all of its derivatives is probably on my Top 3 list of most asked questions on my video podcast “The Clinical Trials Guru”. It makes sense when you really think about it. So many moving parts must be in sync for a clinical research site to be successful: you need a PI who is on board with and understands the responsibilities that go into conducting research, you need at least one competent study coordinator, you need to get a couple of actual studies in order to have this site, and finally, you need to enroll actual study participants into these studies. It is the last moving part of this recipe that this book will focus on.
By breaking this book into two parts, offline and online, researchers can employ immediate strategies, learn how to measure their progress, and get the results that they want, sometimes instantly!
As much as the world of clinical trial recruiting has changed, it has also stayed the same. This book provides all the new strategies needed for a formidable online and social media attack, as well as reinforce the tried and true methods that have worked for so many companies over the past several decades.
By breaking this book into two parts, offline and online, researchers can employ immediate strategies, learn how to measure their progress, and get the results that they want, sometimes instantly!
As much as the world of clinical trial recruiting has changed, it has also stayed the same. This book provides all the new strategies needed for a formidable online and social media attack, as well as reinforce the tried and true methods that have worked for so many companies over the past several decades.
