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    Broadcasting Powerful Messages with Twitter

    By Linda Parkinson-Hardman

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    About

    Updated May 2013.

    Do you want to use Twitter more effectively?

    The secret to using Twitter more effectively is to send the right message to the right person at the right time. The problem is that you often don’t know what the message is or who it should be sent to. Which is why need to have a strategy.

    Broadcasting Powerful Messages with Twitter is the ideal Twitter guide and you’ll learn what the experts do to make sure they maximise their impact without spending all day attached to their computer or phone. You’ll get simple rules to follow, explanations about what’s important and why as well as help to answer the following questions:

    What Twitter is and why it’s important?
    How to tweet and what to say?
    How to use Twitter for business?
    Understand what makes Twitter marketing effective
    How to get, and keep, Twitter followers?
    How to find the right people to follow?
    How to become influential on Twitter?
    How to search Twitter effectively?
    How to make sense of all the Tweets?
    How to measure the return on time investment?
    How to create the perfect Twitter profile.

    But, Twitter is not a place to ‘get rich quick’, it takes time and effort to get things right and those who are prepared to put in a little most days will the ones that reap the most rewards and did you know that:

    Companies using Twitter average 2X more leads than those that don't.
    Companies with 1000+ more Twitter followers get 6X more traffic.
    44 % of companies using Twitter for marketing have acquired a customer from it.

    You can get more Twitter followers and you can drive more visitors to your website and products or services! Just apply the techniques and rules from Broadcasting Powerful Messages with Twitter and you'll get more customers and gain more influence.
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