This book gives you the keys you need to make a truly great website. Using these practical, real-world principles you will know how to create websites that are among the best in the world.
Each of these keys comes from experience with a wide variety of websites. They are presented in a clear, easy to understand format, making them easy to use.
The 12 keys include crucial information about a range of topics, including:
- How to understand what your users are looking for
- How to conduct extremely useful inexpensive usability tests
- How to get your site to show up in search listings
- What you absolutely must do to get repeat visits
- Six ways to attract links to your site
and much, much more.
Simply put, this is THE book you should read to take your site from good to great.
Each of these keys comes from experience with a wide variety of websites. They are presented in a clear, easy to understand format, making them easy to use.
The 12 keys include crucial information about a range of topics, including:
- How to understand what your users are looking for
- How to conduct extremely useful inexpensive usability tests
- How to get your site to show up in search listings
- What you absolutely must do to get repeat visits
- Six ways to attract links to your site
and much, much more.
Simply put, this is THE book you should read to take your site from good to great.