With hundreds of games being released every day, it's hard to get discovered in crowded digital game marketplaces on Smartphones, PCs & consoles.
With a well-known discovery technique, App Store Optimization (ASO) is not enough game marketing effort anymore. This practical guide to market your indie game offers detailed information on the various topic from advertising, PR and building up right marketing assets. Most importantly, you will learn how to find, approach & get published by mainstream gaming journalists, bloggers & Youtubers.
You will explore core questions and challenges in game marketing, and learn from real world experiences. You will learn every way to market your indie game with almost zero budget and understand how paid marketing for games actually work.
Who this book is for?
With a well-known discovery technique, App Store Optimization (ASO) is not enough game marketing effort anymore. This practical guide to market your indie game offers detailed information on the various topic from advertising, PR and building up right marketing assets. Most importantly, you will learn how to find, approach & get published by mainstream gaming journalists, bloggers & Youtubers.
You will explore core questions and challenges in game marketing, and learn from real world experiences. You will learn every way to market your indie game with almost zero budget and understand how paid marketing for games actually work.
Who this book is for?
- If you just developed your first game and need a resourceful guide to market your game.
- If you have just started developing your game or still planning it, This book is going to be your ideal guide. You will save a huge amount of time and money and secure the much-needed exposure.
- If you’re a marketing consultant or aspiring digital marketer, You can use this book for providing indie game digital marketing services and broaden your area of expertise.