Tumblr™ is one of the 10 top social networking sites in the world and one of the top 50 sites globally. Now part of Yahoo!, it has been growing by leaps and bounds since the acquisition, and the resulting integration of social into Yahoo’s mix, and cross-promotions between the two sites.
In the same way that Google had Buzz and now Google+, Yahoo! now has Tumblr to help gain free user-generated content about a range of topics. It is also a money-making opportunity for them to spread the word about brands and businesses, products and services.
Tumblr users are young, passionate, creative, and there are hundreds of millions of them. They spend over 23 minutes a day on the site, with many users checking into their account as many as 6 times a day, which is more than they check their email in most cases. They are single, without kids, with incomes above $75k a year, which means more discretionary income than married people with parents.
Tumblr therefore offers an unprecedented opportunity to tap into this new demographic for your niche IF you know how to market on Tumblr effectively. In this guide, you will discover a range of top tips to help you make the most of Tumblr, while avoiding many of the most common mistakes marketers make at this unique social network.
Every social network has its own rules of the road, Facebook, Twitter, and so on. Tumblr is no different, but the very fact that it is so easy to use can be a double-edged sword. You can register and start posting content right away, but that will not always gain you the number of followers you need to succeed at the site to market your business effectively. The many menus can also be confusion, but getting to know then better can uncover a treasure trove of opportunities to extend the reach of your brand and get more leads and sales.
In this guide, you will discover:
+how to create an impressive Tumblr profile
+how to customize your blog easily
+how to create content Tumblr followers will be eager to read
+the best ways to cater to your niche readers to get them to re-blog your content
and much more.
Learn how to:
+set up a secondary blog
+leverage the power of mobile in your marketing mix via Tumblr
+the best ways to gain more followers on Tumblr
+how to make the most of the top trends on Tumblr
and much more.
Whether you are new to Tumblr, or wish to improve your marketing results, use this guide to market more effectively the Tumblr way with these tried and tested tips.
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Word Count=15,543
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TABLE OF CONTENTS
WHAT’S IN THIS GUIDE
ABOUT THE AUTHORS
INTRODUCTION
CHAPTER 1: SETTING UP, CUSTOMIZING, AND POSTING CONTENT TO YOUR ACCOUNT
CHAPTER 2: BEING SOCIABLE YOURSELF
CHAPTER 3: CREATE CONTENT TUMBLR USERS WILL LOVE
CHAPTER 4: GAINING MORE FOLLOWERS
CONCLUSION
FURTHER READING
RESOURCES
FREE NEWSLETTER
+++
ABOUT THE AUTHORS
Joan Mullally and Thomas Michaels are the authors of more than 100 step-by-step guides on a variety of topics related to finance, marketing, mobile marketing, and online marketing.
In the same way that Google had Buzz and now Google+, Yahoo! now has Tumblr to help gain free user-generated content about a range of topics. It is also a money-making opportunity for them to spread the word about brands and businesses, products and services.
Tumblr users are young, passionate, creative, and there are hundreds of millions of them. They spend over 23 minutes a day on the site, with many users checking into their account as many as 6 times a day, which is more than they check their email in most cases. They are single, without kids, with incomes above $75k a year, which means more discretionary income than married people with parents.
Tumblr therefore offers an unprecedented opportunity to tap into this new demographic for your niche IF you know how to market on Tumblr effectively. In this guide, you will discover a range of top tips to help you make the most of Tumblr, while avoiding many of the most common mistakes marketers make at this unique social network.
Every social network has its own rules of the road, Facebook, Twitter, and so on. Tumblr is no different, but the very fact that it is so easy to use can be a double-edged sword. You can register and start posting content right away, but that will not always gain you the number of followers you need to succeed at the site to market your business effectively. The many menus can also be confusion, but getting to know then better can uncover a treasure trove of opportunities to extend the reach of your brand and get more leads and sales.
In this guide, you will discover:
+how to create an impressive Tumblr profile
+how to customize your blog easily
+how to create content Tumblr followers will be eager to read
+the best ways to cater to your niche readers to get them to re-blog your content
and much more.
Learn how to:
+set up a secondary blog
+leverage the power of mobile in your marketing mix via Tumblr
+the best ways to gain more followers on Tumblr
+how to make the most of the top trends on Tumblr
and much more.
Whether you are new to Tumblr, or wish to improve your marketing results, use this guide to market more effectively the Tumblr way with these tried and tested tips.
++
Word Count=15,543
++
TABLE OF CONTENTS
WHAT’S IN THIS GUIDE
ABOUT THE AUTHORS
INTRODUCTION
CHAPTER 1: SETTING UP, CUSTOMIZING, AND POSTING CONTENT TO YOUR ACCOUNT
CHAPTER 2: BEING SOCIABLE YOURSELF
CHAPTER 3: CREATE CONTENT TUMBLR USERS WILL LOVE
CHAPTER 4: GAINING MORE FOLLOWERS
CONCLUSION
FURTHER READING
RESOURCES
FREE NEWSLETTER
+++
ABOUT THE AUTHORS
Joan Mullally and Thomas Michaels are the authors of more than 100 step-by-step guides on a variety of topics related to finance, marketing, mobile marketing, and online marketing.
