Beyond Corporate Responsibility: The New Organizational Consciousness leverages the traditional corporate social responsibility (CSR) platform for business and organizations and engages managers and leaders in a way that brings change in the hearts and minds of the stakeholders. CSR has in many cases become a cosmetic rather than strategic approach.
Utilizing a mix of psychology, management science and new research in consciousness raising, you will learn how to develop your own program and employ a values-driven campaign to take the CSR project or program to a new level of motivation and inspiration, tapping into people and unleashing the potential of your employees and peers for a sustainable future. The book dares to push traditional thinking and makes a case that a way can be found to embrace a ‘spiritual’ corporation for true sustainability approach to a fair economy, well-being and health, and harmony with nature. Leaders of organizations both private and public, managers in business and community, teachers and students will find value and inspiration from this well researched and referenced publication.
Utilizing a mix of psychology, management science and new research in consciousness raising, you will learn how to develop your own program and employ a values-driven campaign to take the CSR project or program to a new level of motivation and inspiration, tapping into people and unleashing the potential of your employees and peers for a sustainable future. The book dares to push traditional thinking and makes a case that a way can be found to embrace a ‘spiritual’ corporation for true sustainability approach to a fair economy, well-being and health, and harmony with nature. Leaders of organizations both private and public, managers in business and community, teachers and students will find value and inspiration from this well researched and referenced publication.
