This book was written and published with one thing in mind: help you, entrepreneur and business owner, USE live streaming, also known as webinars or webcasts, to quickly grow your business.
In Just Use IT, I motive you to use IT (Information Technology) as a way to bring your message to the market. Not just any message to any market.
I start by guiding you on defining your ideal client profile, then I show you how to choose the best role models, so you don't have to reinvent the wheel. After that, I offer you advice on finding your own voice and develping your unique message. Then, I teach you in details how to use the 2 best live streaming platforms in the market, both of them free to use. And finally, I reveal my own live streaming monetization blueprint, so you can accomplish the original goal of this book, which is use technology in a simple, yet effectively way, to quickly grow your business.
And why have I decided to share my own secrets in this book? Simply because two of my passions are (1) growing a business and (2) using new technologies. I’ve been involved in business and technology for over 20 years, and I get really motivated when I can combine both of my passions. In other words, when I can use technology to grow a business.
After working with hundreds of clients in the US, Brazil, Mexico, Spain, and Japan, in a variety of industries, particularly in professional services, I realized that technology is a big roadblock to many people. So I decided to write this book for you, business owner and entrepreneur, who know the importance and potential of using digital technologies to grow your business, but don't know how to get started.
I urge you to start using, not learning, live streaming technology to expand your business. It’s easier than you think. When you stop worrying about technology and only focus on your business, it’s just a matter of following a series of relatively simple steps to share your message with your ideal client anywhere, anytime, and in any device: a computer, a laptop, a tablet, a smart TV, or a smart phone.
The world is only a few clicks away, as soon as you get started. I'm sure you will find this book very practical. Each chapter offers tangible outcomes that build on top of each other. By the end of the book you should be able to expand your reach, attract more clients, and grow your business.
Just use IT!
Rogerio Amado
In Just Use IT, I motive you to use IT (Information Technology) as a way to bring your message to the market. Not just any message to any market.
I start by guiding you on defining your ideal client profile, then I show you how to choose the best role models, so you don't have to reinvent the wheel. After that, I offer you advice on finding your own voice and develping your unique message. Then, I teach you in details how to use the 2 best live streaming platforms in the market, both of them free to use. And finally, I reveal my own live streaming monetization blueprint, so you can accomplish the original goal of this book, which is use technology in a simple, yet effectively way, to quickly grow your business.
And why have I decided to share my own secrets in this book? Simply because two of my passions are (1) growing a business and (2) using new technologies. I’ve been involved in business and technology for over 20 years, and I get really motivated when I can combine both of my passions. In other words, when I can use technology to grow a business.
After working with hundreds of clients in the US, Brazil, Mexico, Spain, and Japan, in a variety of industries, particularly in professional services, I realized that technology is a big roadblock to many people. So I decided to write this book for you, business owner and entrepreneur, who know the importance and potential of using digital technologies to grow your business, but don't know how to get started.
I urge you to start using, not learning, live streaming technology to expand your business. It’s easier than you think. When you stop worrying about technology and only focus on your business, it’s just a matter of following a series of relatively simple steps to share your message with your ideal client anywhere, anytime, and in any device: a computer, a laptop, a tablet, a smart TV, or a smart phone.
The world is only a few clicks away, as soon as you get started. I'm sure you will find this book very practical. Each chapter offers tangible outcomes that build on top of each other. By the end of the book you should be able to expand your reach, attract more clients, and grow your business.
Just use IT!
Rogerio Amado
