David Versus Goliath: UK Commercial Radio Spends An Average £27 Per Hour On Programmes; Competitor ‘BBC Radio 2’ Spends £4,578

Analysis of the immense challenge facing the UK commercial radio industry to compete directly with BBC network radio stations for audiences when the public and private sectors' programme budgets are so disparate.

[First published by Grant Goddard: Radio Blog as 'David Vs Goliath: Commercial Radio Spends £27 Per Hour On Programmes, BBC Radio 2 Spends £4,578', 12 October 2010.]