FIND OUT AND UNDERSTAND : The Key Techniques Of Financial Management
Do you ever feel that you should know more, that you are expected to know more about the financial management of your business or organisation?
Are you uncertain, embarrassed, or fearful that your knowledge and understanding is not enough?
If you experience any of these sensations then I recommend that you read on ...
You are not alone. There are many people who share your feelings in all types of organisations. Help is at hand.
DOWNLOAD : The Fundamentals Of Financial Management – What You Really Need To Know
This will give you the basic skills, know-how and expertise to enable you to undertake your responsibilities with greater confidence and assurance.
You will learn some key proven techniques which you can use to analyse and understand the financial performance of your business.
You can then apply these techniques to see how the performance may be improved.
In the book you will learn about :
- The Basic financial performance measures, being the profit and loss account, cash statement and balance sheet
- The critical importance of cash and working capital management
- The use of key performance indicators to analyse and interpret financial information
- How prices are determined
- How costing works
- How the concept of added value can enable you to focus on the critical factors which can improve performance
- The overall environment in which businesses operate, with explanations about the need for financial reporting to external bodies, auditing and internal controls
About the Author
Stephen Westwood is a highly experienced businessman, who has achieved successes based on the financial and commercial techniques and disciplines outlined in this book.
His formative business experiences were gained in a 10-year period with an engineering company of which he became Financial Director. This company delivered sustained organic growth, floated on the Stock Exchange, bought and sold businesses for substantial cash sums, and was sold to another public company, realising a doubling of value for the public investors within 5 years.
He has operated his own business since then, focussed on the creation and delivery of value for shareholders.
Key achievements have included - restructure of an IT group prior to a trade sale - restructure of the debt recovery unit of a major utility to reduce headcount and unit costs and to increase cash recovery - refocussing the customer service operation of a major utility to enhance customer satisfaction and loyalty - commercialisation of a medical devices university spin-out, raising IPO funding, securing a global collaboration partner and delivering product accreditation.
He has taken on the role of Chief Executive, Finance Director, or interim executive as required. He also has had a broad portfolio of consultancy assignments and has acted as non-executive director appointed by venture capital firms.
Business sector experience includes manufacturing and engineering, medical devices and informatics, retail energy, IT systems and solutions, renewable energy and clean technology, and digital technology. This includes US and European markets as well as the UK. The size of business has ranged from start-ups to major public companies.
He has delivered training to businesses based on the three principles of business success – providing relevant, realistic and down to earth, practical know-how.
He is now engaged in developing emerging businesses in digital technology and energy efficiency, which bring their own cash demands and financial pressures – and the need for effective financial management!
